Media and Audience
Key Metrics
300%
Growth
In the past 12 months my audience has trippled showing my message resonates.
600,000
Impressions
My content generated over 600,000 impressions targeted specifically to 25-35 year old women who mountain bike, snowboard/ski and live generally outdoor lifestyles. Source: Sprout Social
12 million
Media Coverage
Outside, Red Bull, Bicycling. Media coverage mentioning me appeared in publications with over 12 million in digital reach. Source: Coverage Book
Audience
Women between the ages of 25- 34 are the bulk of my audience.
Top Cities
My audience is spread across some of the top mountain markets in the United States.
Follow the journey.
